Monday, January 11, 2010

Political Yabbering


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Last night 60 Minutes did a story on the 2008 campaign in which McCain's former campaign manager described Palin as "a rushed -- and wholly unprepared -- pick to be a heartbeat away from presidency as the running mate for Republican 2008 GOP presidential candidate John McCain." If politicians had any sense they would conclude from this interview that while Palin turned out to be a bad pick, the picker (namely Schmidt) was an even worse one.

Schmidt is obviously trying to re-establish his reputation as a campaign expert - but his interview shows him for what he was a
"rushed, and wholly unprepared." Any candidate who hires this guy going forward is not likely to be successful. The concern that I have about this is not the nonsense that Schmidt or Palin try to lay down, but the role that campaign consultants have in defining campaigns.

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