Two surveys on the market for iPhones

Last week two surveys were released on iPhones which were quite interesting.  

#1 - According to American Technology Research a quarter of the purchasers of the iPhone switched from another cellular carrier.  

#2 - Lightspeed Research (which has an online panel) did a survey conducted on July 5. (39,000 people on the panel) They found the following;

* People in the West were almost twice as likely to purchase an iPhone with people from New England and Mid-Atlantic regions the second level purchasers.  That seems to confirm the data I posted in the simple survey of availability soon after the launch. (Which simply reviewed the Apple site for RED-DOTS - that store was out of product.)  But according to Lightspeed only about 6% of people who wanted a phone were disappointed.  That seems to show a pretty good initial distribution channel.

* Just over a third of the respondents claimed to have purchased more than one iPhone.  Remember that Apple initially limited purchases to one per customer.

* Product recognition was amazing - 90% of the respondents (you would expect this partially because of the Lightspeed panel - which is made up of more web-saavy people than the average person on the street).

* Apple's demographic on this product is younger - almost two thirds of the initial buyers were 25-44 (45% 25-34 and 20% 35-44) while only 9% were over 44.  Of those planning to purchase an iPhone the same numbers seem to apply - 40% 18-24, 36% 25-34, 33% 35-44.