Monday, June 22, 2009

More Sales Data on the 3GS


Apple Insider had a post today about the weekend's sales on the 3GS - which according to other published reports came in the range of 1 million units sold. They highlighted that 12% of the purchasers were ditching their iPhones. I think equally important is that 56% of the buyers were already iPhone users and 72% were already AT&T customers. That shows a very loyal customer base.

The other data of interest is the number of people buying the larger model (32 GIG) phone. The Piper Jaffrey data suggests that more than half stayed with the smaller phone suggesting that people would use an alternative device for listening to music - yet only a small number over half said they will use an iPod too. In my own much less scientific data almost everyone in the line that I spoke with was there for the 32GIG model. It will be interesting to figure out what percentage of the buys on the iPhone will be the 3G versus the 3GS.

1 comment:

Mike Weintraub said...

I did not yet get one but a fiend did. It is much faster than the 3G. How do you like yours?